By Halit Bozdogan, March 1, 2013
There are plenty of ways to get noticed online. Some are easy and others less so. But it’s a tough market now. In July 2012, the world’s population stood at 7 billion. Of these, almost 2.5billion are internet users. Over a third of the planet has an online presence, which is pretty amazing when you think about it. Asia dominates at 45%, with Europe coming in next at 22%.
Since the year 2000, that’s almost a 600% increase in users. So we’ve established that a lot of you like to surf the web, although chances are a lot of this is porn.
But certainly not all of it. What about the blogs? The writers out there who have now found an outlet to get their work seen by the public?
Currently, there are a staggering 61 million WordPress sites. Over 390 million people will look at almost 4 billion pages in a single month. 3 out of 10 social networking sites in America alone were for blogs.
The point I’m getting at here is that it’s hard to get yourself noticed now online. It’s simply too crowded. Too packed. It’s a sweaty, heaving mass that is just bursting at the seams.
So what can you do to get yourself noticed a little more? I have a few suggestions that you should be logically doing now or need to be doing soon.
They say the first bite is with the eye. I don’t care if you’re a blogger, business owner or forward-thinking ghetto pimp, if you have a crappy looking website; you’ve already lost the fight.
As mentioned in about a million articles, including some of my own, layout is important. Think about it. I mean, really think. Is your blog/website/landing page as good as it could be? Or does it look like the back of Dracula’s ball sack?
A unique and well-crafted design will definitely get you noticed, commented on, plus it will encourage people to stop on your site. Engagement is a key word here. Christ, I go on about engagement enough. It’s very relevant. So do it. Engage with people’s eyeballs because visual stimulus works when marketing your writing/product/hooker.
If you’ve got a great idea for layout, it might even get picked up by sites like TheBestDesigns.com, getting you known a little more.
Here’s a nice example. Something easy, simple and eye-catching. It works.
Attractive but not off putting right? Kind of like me when I’m not blind stinking drunk. Or near women.
February 2013. Around 1.06 billion active users monthly on Facebook, 343 million active users on Google+ and 200 million active users on Twitter.
I’m going to be short and sweet with this one…
A well rounded and comprehensive social media profile will get you noticed a lot more. Of course it will. That’s the whole point. If you are a writer, take the time to set yourself up on as many platforms as you can, with the main ones being the obvious and most popular;
Although Christ, if you’re not on these already then what the hell were you doing these last couple of years?
Whenever you’ve done some work, get it out there on all of these. Immediately. Ask your friends, and ask them to ask their friends to share your piece of fried gold. Google+ that bitch like Larry Page’s life depended on it.
Again, I’m not going into this too much because there are articles that explain the benefits of both in much more detail here and here. However, I will say that with regards to guest posting, by providing incredibly insightful, informative and amazingly researched content, you are increasing your chances.
It might take a while. Years even. But guest posts are all about building up that reputation on the web. Be prolific enough in the right places and you’ll get noticed by the right people.
With viral video, it’s very much a hit and hope affair. If you can make something or capture something so cool, effortless and natural on camera that it’s instantly shareable. People engage and relate to it. And there’s a much better chance of getting the rest of your work noticed.
If this isn’t for you, then another of the ways to get noticed online include….
Not one that I recommend, being that she’s currently well in with the some important people and is quite popular with, well, pretty much every person in the Western world.
However, if a cheeky slap to a member of the Royal Family is that itch you just need to scratch, then I can pretty much guarantee you will get noticed, both on and offline.
What do you think? Are you willing to do what’s necessary to get noticed (aside from assault)? Let me know your thoughts on this.
“If you don’t get noticed, you don’t have anything. You just have to be noticed, but the art is in getting noticed naturally, without screaming or without tricks.”